We combine the professionalism, structure, and accountability of top-tier consultancies with the curiosity, depth, and field-driven rigor of journalists and local researchers.
Mind and Roots Consulting is a Southeast Asia-focused, locally owned research and consulting firm specialising in investigations and corporate intelligence. Our team brings together experts with investigative expertise, academic training grounded in practical solutions, and business experience. We deliver contextual, in-depth insights you can implement immediately within your organisation.
We move beyond one-size-fits-all frameworks. Our services combine the structure of global consulting with deep, field-driven insights to address your organisation’s unique challenges.
Incomplete information and poor judgment can carry significant financial and strategic risks when selecting suppliers or business partners. We conduct thorough research covering context, industry analysis, and credible insights from trusted human sources.
People make or break an organisation, yet a poor hiring decision can undermine long-term goals. Avoid costly mistakes by engaging us to assess your candidates’ past employment and current background.
Planning to acquire or invest in another organisation? Looking to better understand your competitors? We review documents, interview relevant stakeholders, and verify information to deliver a well-informed strategic blueprint.
Southeast Asia is shaped by complex political dynamics. We support your decision-making with concise, actionable, and ready-to-use intelligence across the region.
We apply the same rigorous research standards to public-interest investigations involving sensitive issues such as child abuse, modern slavery, corruption, and other matters of public concern.
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“Mind & Roots provided exactly what we were missing: the bridge between high-level strategy and the actual reality on the ground. Their team didn’t just give us a report; they gave us a nuanced, human-centric understanding of the market that helped us avoid a costly strategic misstep. It’s rare to find this level of international professionalism paired with such deep, gritty local insight.”
Unlock high-yield potential through deep local insights and rigorously grounded strategic intelligence.
The 11-member Association of Southeast Asian Nations is projected to become the world’s fourth-largest economy by 2030, behind only the United States and China.
With a population of over 600 million, Southeast Asia presents complex socio-political dynamics. Gaining insight across 11 countries requires strong local grounding.
Understanding Southeast Asia begins with asking the right questions to the right people. We help you navigate the region, your next frontier of opportunity.
Most of Southeast Asian-focused research heavily relies on macroeconomics that lack human and expert insights on the region’s economy, politics, and society. Therefore, Southeast Asia is often misunderstood and even difficult to visualise from the outside. We are here to capture in-depth knowledge through a rigorous research embedded in journalistic and investigative discipline, resulting in convenient and practical solutions.
We track shifts in cultures, values, and behaviour across Southeast Asia.
We conduct in-depth interviews, engaging online communities and making use of ethnography work.
We analyse early signals that result in a well-informed future consumer behaviour.
We help you shape your positioning, campaigns, products, and innovation pipelines.
Co-founder & Managing Partner
Kevin Ng worked as an independent researcher and journalist across Australia and Southeast Asia, writing for leading media outlets such as Los Angeles Times, Vice News, The Jakarta Post, Coconuts, Tempo, and more. He graduated with First Class Honours from the University of Western Australia in Management and Industrial Relations, and has experience in corporate marketing management as well as advocacy for social initiatives.
Co-founder & Managing Partner
Randy Mulyanto worked as a correspondent covering politics and current affairs across Indonesia, Taiwan, and the wider region. His work has appeared in Al Jazeera English, Financial Times, Nikkei Asia, South China Morning Post, CNBC International, CNA (Mediacorp), and more. He holds a business degree from Indonesia’s Prasetiya Mulya University, combining entrepreneurship and journalism in practice.
We partner with local researchers, academicians, journalists, and other experts who have long worked on Southeast Asian countries.
Our database comprises hundreds of such individuals who represent leading universities, prominent hard-hitting media organisations, and major think tanks.
We continuously assess our researchers and enlarge our database by comparing them against their body of work.
We regularly get in touch with our experts to stay updated on their latest work-in-progress.
